[Skip to content] [Skip to industry news] [Skip to market news] [Skip to diary of events] [Skip to products of the week]
Smart label experts Timestrip is giving itself a pat on the back after receiving a glowing report from the German Food standards agency. The organisation, known as BVLK, is a member of the European Working Community for Food Inspection and Consumer Protection and has been trialling Timestrips® to assess the contribution they can make to food safety.The German testers concluded that Timestrips® make a very good contribution to food safety, commenting that the “easily readable colour strip” on the label makes it easy to determine the freshness, or otherwise, of a product. Timestrip is now permitted to use the BVLK logo and to state that its labels are recommended by the organisation. German consumers are well-known for being pro-organic: almost a third of all organic food sold in the EU goes through German checkouts. So it’s not surprising that they’re also switching on to the idea of a smart label that clearly shows when their food’s freshness has run out. A tinted liquid contained in the Timestrip® moves across it at a consistent rate once the label is activated. This allows accurate monitoring of the amount of time which has lapsed since a product was opened and provides an easily visible sign of how fresh the food really is. Timestrips® can be made to react to chilled, ambient or frozen conditions, making them suitable for all food types and the Timestrip® technology can work in an applied label format or be fully integrated into products or packaging.More info:www.timestrip.com