Packaging Europe


Market Intelligence for Buyers and Suppliers

Published on 30/09/2008 at 07:45:51 CET
Translations


Easy sleeve removal aids recycling

Leading shrink sleeve manufacturer CCL Decorative Sleeves is promoting the adoption of perforation systems that enable the easy and complete removal of sleeves from containers to facilitate the recycling process. Already widely adopted by PET bottles in the Japanese market, Mile High Drinks has now become the first UK company to specify the perforation system for its new aviation health drink.

With increasing demand for mono-material post consumer waste, and the need to minimise contaminants in the recycling stream, CCL Decorative Sleeves says that the adoption of easy-removable sleeves is becoming the ideal decoration solution. It also complements the recently announced Campaign for Real Recycling’s (CRR) call for single-stream waste material collections.

Mr Cowan of CCL Decorative Sleeves says sleeve removal is well established in the Japanese PET bottle market where most of the containers are shrink sleeved and incorporate twin vertical perforations to facilitate removal.

CCL Decorative Sleeves is also now supplying a sleeve with two vertical perforations for the world’s first aviation juice drink from Mile High Drinks, which features ingredients specially chosen for their health properties in relation to the demands placed on the air traveller.

The 250ml PET bottle for Mile High Drinks’ Red Grape and Cherry Juice, which is being launched in selected Waitrose stores, features a full body sleeve label in a distinctive high lustre silver, with the instructions “Tear here and remove to aid recycling” printed between the two perforations.


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