P&G’s Chief Sustainability Officer, Virginie Helias, frames the Summit with her unique, strategic insights. Encompassing P&G’s high-level goals and progress and burrowing into the specifics of how this global brand owner is adapting its packaging specifications, systems and R&D to drive sustainability.
This video is part of Packaging Europe’s membership tier - a brand-new series of briefings and in-depth reports on the most important packaging stories, plus recordings of all the other industry-leading discussions from our 2023 Sustainable Packaging Summit. To become a member and access more content like this, click here.
Packaging has never carried greater commercial responsibility.
It influences how consumers perceive brands, how products perform in increasingly competitive markets
Packaging manufacturers are under constant pressure to increase output, reduce operating costs, improve sustainability, and maintain consistent product quality. One
