> ## Content Index > Fetch the complete content index at: https://www.packagingeurope.com/llms.txt > Use this file to discover other available public pages before exploring further. # The business case for sustainability in packaging - URL: https://www.packagingeurope.com/the-business-case-for-sustainability-in-packaging/ - Published: 2026-05-19T14:07:00.000Z - Updated: 2026-10-01T09:27:58.000Z - Author: Packaging Europe staff writers - Tags: Webinars, #On Demand Webinars, #layout-s, #type-webinar, #packaging-europe, #Import 2026-09-08 15:54 [![CTA Image](https://storage.ghost.io/c/61/60/61607b5b-1c0b-4249-a886-4bc4c284c107/content/images/2026/10/logo-512x512-5.png)](https://webapp.spotme.com/login/eventspace/the-business-case-for-sustainability-in-packaging?ref=packagingeurope.com) ****Webinar recording now available on demand** Complimentary webinar by the Sustainable Packaging Summit [Register to watch on demand ](https://webapp.spotme.com/login/eventspace/the-business-case-for-sustainability-in-packaging?ref=packagingeurope.com) ****About the webinar** How do we bring the CFO and the shareholder along on the journey of sustainable transformation in packaging and packaged goods? It has never been more crucial to build a rigorous business case around action, investment and adaptation. In this webinar we bring together speakers with experience in supporting companies profitably meeting their environmental obligations to share what strategies and business models work, and how to communicate within your company the business advantages of taking action. [Register to watch on demand ](https://webapp.spotme.com/login/eventspace/the-business-case-for-sustainability-in-packaging?ref=packagingeurope.com) ![CTA Image](https://storage.ghost.io/c/61/60/61607b5b-1c0b-4249-a886-4bc4c284c107/content/images/2026/10/Anna-Perlina.png) ****Anna Perlina** **PPWR Consultant* Integrity Solutions Anna Perlina is a PPWR Consultant at Integrity Solutions, a European consulting firm supporting both EU‑ and non‑EU‑based companies in preparing for the EU Packaging and Packaging Waste Regulation (PPWR). She provides practical, business‑oriented guidance that connects legal requirements with technical realities and commercial objectives.With a corporate background in the FMCG sector and extensive experience as a senior procurement leader in packaging, Anna brings a strong industry perspective to PPWR implementation. She leverages her expertise to help companies cope with regulatory complexity and uncertainty, manage risk, and identify ways forward that align with both regulatory expectations and business goals. ![CTA Image](https://storage.ghost.io/c/61/60/61607b5b-1c0b-4249-a886-4bc4c284c107/content/images/2026/10/Lara-Botta.png) ****Lara Botta** **BOTTA EcoPackaging* Vice President Lara Botta is Vice President of BOTTA EcoPackaging, a corrugated cardboard packaging family business, and a recognized leader in advancing sustainable packaging strategies for the global market. Named in Forbes Top 100 Women Leaders in Italy (2025), she drives the development of innovative, market-ready solutions that help companies navigate the transition to environmentally responsible packaging. Since founding the company’s EcoPackaging Division in 2018, she has led high-impact projects in eco-design, circular materials, and technology scouting, turning sustainability into a concrete business advantage. ![CTA Image](https://storage.ghost.io/c/61/60/61607b5b-1c0b-4249-a886-4bc4c284c107/content/images/2026/10/Olga-Kachook.png) ****Olga Kachook** **Sustainable Packaging Coalition* Director As Director of the SPC, Olga provides strategic leadership across the team’s four core pillars: policy, packaging design, recovery, and innovation. She guides multi-stakeholder Collaboratives, directs research initiatives, develops resources for practitioners, and contributes thought leadership to industry publications. Olga joined the SPC in 2019 after leading corporate sustainability and waste initiatives at World Centric, Etsy, Cascade Designs, and Cascadia Consulting. Her background includes expertise in compostable materials and composting, reuse and refill systems, food waste, life cycle analysis, and sustainable materials management. Olga received her Master of Environmental Management from Yale University’s School of Environment, and a Bachelor of Arts in Business Administration from the University of Washington. She is certified as a LEED Green Associate and a TRUE Zero Waste Advisor. When she’s not trying to save the world, you can find Olga hiking, crossing national parks off her bucket list (over forty so far!), and fleeing humidity with trips home to the PNW. ![CTA Image](https://storage.ghost.io/c/61/60/61607b5b-1c0b-4249-a886-4bc4c284c107/content/images/2026/10/Renata-Daudt.png) ****Renata Daudt** **Awen Consulting* Director & Packaging Engineer As a human and environment centred engineer, Renata uses her expertise in sustainable packaging and production to help businesses achieve their sustainability goals. Her focus is on small, innovative changes that have a big impact!Although she is an expert in paper making and recycling paper production, Renata consults across the whole business to design solutions that are simple, sustainable, and cost-effective.As well as designing innovative packaging and production solutions, Renata supports business leaders to shift the mindset of their teams, strategies different scenarios, reduce energy consumption, connect to new supply chains, forecast revenue, and define new marketing messages.