Nivea Creme tin now made from 95% recycled aluminium
Novelis and Beiersdorf have announced that the iconic Nivea Creme tin is now made from 95% recycled aluminium. The companies
Ellen MacArthur Foundation
75 articles
An American perspective on sustainable packaging progress
How do sustainable packaging topics in the United States fit into the global conversation, and what can different regions learn
Unilever, P&G, Nestlé and more join recyclable, flexible paper consortium
Unilever, Nestlé, PepsiCo, Procter & Gamble, Colgate-Palmolive, and Mars are founding members of the Ellen MacArthur Foundation’s new
Where are we in the flexible plastic-to-paper transition?
How are the biggest names in our industry driving the transition from flexible plastics into paper-based alternatives? Reflecting on
Investors join the call not to reopen the Packaging and Packaging Waste Regulation
Twenty-two financial investors have submitted a private letter urging the European Commission not to reopen the Packaging and Packaging
Replace flexible plastics with paper, suggests Ellen MacArthur Foundation
A new report from the Ellen MacArthur Foundation recommends paper as an alternative to flexible plastic packaging, setting out criteria
How industry players feel as Global Plastics Treaty negotiations stall again
Various organizations, coalitions, NGOs and brands are disappointed that INC-5.2 ended without a concrete Global Plastics Treaty, but
Public consultation and call for evidence launched for Circular Economy Act
The European Commission has launched a public consultation and call for evidence for its upcoming Circular Economy Act, seeking input
Unilever, Coca-Cola, Nestlé, and more back ‘ambitious’ plastics treaty
Unilever, Coca-Cola, Nestlé, PepsiCo, and other big names have signed an open letter calling for a ‘robust’ and ‘ambitious’
Why do big brands keep missing their sustainability targets?
From Unilever to L’Oréal, multiple big brands are missing and revising their sustainable packaging targets for 2025 – but why?
Industry reacts to INC-5 as negotiators fail to complete Global Plastics Treaty
PepsiCo, Zero Waste Europe, Reloop, the Ellen MacArthur Foundation, Greenpeace, WWF, and UNEP are among the industry players commenting on
Businesses want ‘concrete outcomes’ over complete consensus at INC-5
The Business Coalition for a Global Plastics Treaty is pushing for an instrument that prioritizes the ambition of most INC-
Businesses seek global rules, steps by sector, and EPR in plastics treaty
As negotiations continue at INC-5 in Busan, the Business Coalition for a Global Plastics Treaty calls for a legally