Headline News

The Brief: Getting packaging design right in 2025

Why do big brands keep missing their sustainability targets?

From Unilever to L’Oréal, multiple big brands are missing and revising their sustainable packaging targets for 2025 – but why?

The Brief: Are retailers the key to eliminating single-use plastics?

Mondelez may fall short on virgin plastic and design-for-recycling targets for 2025

In its 2024 Report, Mondelēz reveals stalling progress in reducing its virgin rigid plastics in line with its targets for

Where L’Oréal stands after missing sustainable packaging goals for 2025

L’Oréal Groupe has failed to meet several of its sustainability targets for 2025, missing its 100% recyclable, reusable, refillable,

Unilever has acquired refillable personal care brand Wild – what’s next?

Now that Unilever has acquired personal care brand Wild, the companies are optimistic that refillable toiletries will become more accessible

The key to increasing the use of reusable packaging in supermarkets

The Brief: How shareholders can (and can’t) improve companies’ packaging performance

Navigating the future of packaging: Trends, challenges, and opportunities

The packaging industry stands at the forefront of a transformative shift, driven by a convergence of trends that are reshaping

HolyGrail from 2.0 to 2030

The final industrial scale tests of HolyGrail 2.0, the groundbreaking collaboration to investigate the impact of digital watermarking in

Report: How are the top brands progressing on packaging sustainability in 2025?

Win a free iPad! Help solve some of packaging’s biggest challenges

Avery Dennison and Packaging Europe invite you to participate in a brief survey designed to gather insights from Consumer Packaged